What is a Compass Private Exclusive?
Compass Private Exclusives are properties that are only accessible to Compass agents and their serious buyers. This means you can get a head start marketing your home, without accumulating any public days on market or price drops that could negatively impact its value.
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Gregory C. Frank Real Estate Advisor | Licensed as Gregory Frank greg(dotted)frank(at)compass(dotted)com | M: 516.776.0808
More Choices, More Flexibility, More Value
WITH THE COMPASS 3-PHASED MARKETING STRATEGY
Our structured launch strategy is designed to test pricing, build maximum exposure, and create a strong market debut. This approach helps protect your home from prolonged time on market, price reductions, and lost value
Phase 1
Compass Private Exclusive Validate Pricing Validate your price through our agent network without days on market, price drops, or a rushed timeline.
Phase 2
Compass Coming Soon Generate Early Demand List publicly on Compass.com to build early buyer interest, while protecting your home’s value.
Phase 3
Public Websites Sell Better Backed by pricing insights and buyer demand, your home enters the broader market positioned to sell.
The Benefits of Pre-Marketing Your Home as a Compass Private Exclusive
Gain Early Exposure Before Being Market-Ready
SOFT-LAUNCH OPPORTUNITY
Listing first as a Private Exclusive buys you time and offers early visibility. Showcase your home to a private network of 37,000+ top agents and their clients, quietly building buyer interest ahead of its public debut, even while renovations and repairs are still in progress.
Test Price Without the Risk
NO NEGATIVE DATA
Get real-time feedback and engagement insights on your price and positioning so you can make informed adjustments before going public. With no days on market or price drop history, your home’s value and your negotiating power stay protected.
Maintain Privacy
A DISCREET APPROACH ON YOUR TERMS
As an off-market listing, your home’s photos and floorplans are shared only within our trusted network. Use this time to schedule private showings at your convenience, avoiding the disruption of public open houses.
Pre-Marketing Delivers Results
Our data shows that Compass-sold homes that are pre-marketed before going live on other public websites see these advantages1
2.9%
Higher Closing Price
20%
Faster to Contract
30%
Less Likely to Drop in Price